Founded on January 1st, 2016, Samer Gul is a proudly Pakistani fashion brand dedicated to reviving and celebrating the timeless art of hand block printing. For nearly a decade, we have been creating elegant, handcrafted ladies’ suits that blend tradition with modern fashion sensibilities.
Our journey began with a simple vision: to preserve the cultural heritage of hand block printing in Pakistan while offering women unique, authentic, and stylish outfits. Today, Samer Gul and hand block printing have become synonymous with originality, quality, and traditional craftsmanship.
Our Craft – Hand Block Printing
At Samer Gul, every design is created in-house. We do not rely on mass production or generic prints. Instead, we follow traditional block printing techniques, where skilled artisans use hand-carved wooden blocks to imprint intricate patterns onto fabric.
This slow and detailed process ensures:
- Each design is unique and exclusive
- Prints reflect the true essence of heritage art
- Fabrics maintain a handcrafted authenticity rarely found in machine-made products
By choosing Samer Gul and hand block printing, you are embracing fashion that carries soul, history, and artistry.
Our Philosophy
We believe in slow fashion—creating timeless clothing that respects tradition. Unlike fast fashion, every piece from Samer Gul is the result of careful thought, creativity, and attention to detail.
Our mission is to:
- Preserve the dying art of hand block printing
- Support local artisans and craftspeople
- Deliver authentic Pakistani designs to women who value elegance and tradition
- Offer high-quality, comfortable, and stylish suits for everyday wear as well as special occasions
Why Choose Samer Gul?
✔ 100% original in-house hand block printed designs
✔ Traditional techniques passed down through generations
✔ Designed and crafted locally in Pakistan
✔ A balance of heritage and modern elegance
✔ Trusted by Pakistani women since 2016
Our Market
We currently focus exclusively on Pakistan, serving customers across Lahore, Karachi, Islamabad, and remote cities nationwide. Our goal is to bring the beauty of Samer Gul and hand block printing to wardrobes all over the country, making traditional fashion accessible with a modern touch.
Our Promise
When you shop at Samer Gul, you’re not just buying a suit—you’re investing in a story. A story of culture, tradition, and a craft that has been kept alive for centuries. Every print, every thread, and every stitch is a tribute to the art of hand block printing in Pakistan.